SaaS & Mobile App Accounting
End-to-end accounting and tax advisory for software, game and app businesses earning through the App Store, Google Play, Paddle and Stripe.
Revenue channels
Five channels, five different setups.
Where your revenue comes from decides who invoices whom, how VAT works and when revenue is recognized. This table is the backbone of the service.
| Channel | Who pays you | Who you invoice | What we handle |
|---|---|---|---|
| App Store | The Apple entity shown by the agreement and payout report | The contractual counterparty — confirm the current agreement | Report reconciliation, gross/net split, export-service setup, VAT-2 check |
| Google Play | The Google entity shown by the agreement and payout report | The contractual counterparty — confirm the current agreement | Same discipline: reconciliation, invoicing, VAT setup |
| Paddle · Lemon Squeezy | The platform in a genuine Merchant of Record product | The platform if the current contract confirms MoR | MoR/agency classification, export-service conditions, payout reconciliation |
| Stripe · direct export | Your foreign customer (Stripe collects) | The foreign customer | Export invoice discipline, FX and proceeds tracking, deduction eligibility |
| Domestic sales | Your customer in Turkey | The customer — e-invoice/e-archive | Standard VAT, e-invoice setup, separation from export revenue |
For the cross-border tax framework, continue with: Technopark or the service-export deduction? →
Scope
Store and payment-platform revenue does not behave like classic bookkeeping: commission and payout flows in Apple/Google reports, a Paddle or Lemon Squeezy Merchant of Record product and direct customer collection through Stripe are different contract models. This package maps each channel under the agreement in force on the transaction date, builds the invoicing routine and keeps service-export deductions and incentives on the table.
- Revenue channel map: App Store, Google Play, Paddle/Lemon Squeezy (Merchant of Record), Stripe/direct exports and domestic sales — who invoices whom, settled per channel
- Monthly reconciliation from store reports: gross/net commission split, refunds and FX differences included
- VAT setup: service-export exemption, reverse-charge VAT (VAT-2) checks, e-invoice for domestic sales
- Eligibility check and calendar for the service-export income deduction and software/game incentives (Technopark, R&D, young-entrepreneur exemption)
- IP ownership and NACE code alignment with your revenue type and incentive applications
- Full monthly bookkeeping, tax filings and payroll — including developer employment and ESOP advisory
Process
- 01
Intro call — 30 minutes
We walk through your revenue channels, tool stack (stores, payment provider, bank) and current setup. You leave with a channel map and a transition plan.
- 02
Handover + setup
Book handover, portal access, read access to store reports. Invoicing templates settled channel by channel (about 2 weeks).
- 03
Monthly rhythm
Store and payment reports pulled at month-end → reconciliation → invoices → VAT and withholding filings. Monthly P&L with channel breakdown.
- 04
Quarterly review
Product/channel profitability, incentive calendar and structural decisions (sole proprietor→Ltd, Technopark application, ESOP) reviewed together each quarter.
Frequently asked
I sell through Paddle or Lemon Squeezy — who do I invoice?
If the product and the agreement in force genuinely use a Merchant of Record model, the platform sells to the end user and the foreign platform may be your document counterparty. The answer changes where the platform provides only collection or agency services. We reconcile the current agreement, order and payout report in the channel map.
Apple and Google withhold 30% commission — is my revenue gross or net?
Critical question — it drives your VAT base and revenue-recognition timing. The answer depends on the contract model; we build it into the monthly store reconciliation.
Can I use the service-export income deduction?
Software/SaaS services delivered to customers abroad can qualify. We test whether the service is listed in the statute, the customer is foreign, the benefit is used exclusively abroad, the document counterparty is correct and all qualifying earnings are transferred to Turkey by the annual return filing deadline. Eligibility is evidence-based, not guaranteed by the platform name.
Should I stay a sole proprietor or incorporate?
Depends on income level, incentive eligibility, target operating structure and investment plans. The quarterly review puts the tax and compliance cost of that decision in numbers.
Official sources
Last statutory source check: 11 September 2026
- Turkish Revenue Administration — Corporate Tax General Communiqué
- Turkish Revenue Administration — VAT General Communiqué
- Turkish Revenue Administration — Mixed-use mobile application ruling
- Turkish Revenue Administration — Presidential Decision No. 11257
- Turkish Revenue Administration — 2026 Domestic Minimum Corporate Tax Guide
Let's schedule a conversation.
A short, complimentary intro call — let's design the right solution for your situation.
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